Adams Federal Defense

The attorney had built a successful general practice but wanted to expand into federal criminal defense—a highly specialized area that required its own dedicated web presence to establish authority and attract the right clients.

Serving multiple locations across different markets meant the site needed location-specific content and SEO strategies while maintaining a cohesive brand and message.

Federal criminal cases are high-stakes situations where potential clients are often searching urgently. The website needed to convey expertise, trust, and accessibility immediately.

Unlike typical law firm websites, this needed to serve as the primary authority-building tool in a niche practice area where reputation and credibility are paramount.

We created a dedicated domain and website exclusively for the federal defense practice, establishing clear specialization and authority in this niche rather than diluting the message across multiple practice areas.

Location-specific landing pages target each market served, with localized content, jurisdiction-specific information, and local court expertise highlighted for SEO and credibility.

Emergency contact options are prominently featured throughout the site, recognizing that potential federal defense clients often need immediate assistance during urgent situations.

Trust signals including credentials, case results, and professional affiliations are strategically placed to build confidence quickly with visitors who need to make fast decisions about legal representation.